Solutions Innovator Is Transforming Retail Engagement and Peer-to-Peer Sales
Through the Power of User-Generated Video Content
NEWPORT BEACH, Calif. – Feb. 12, 2020 – Indi Engage, an ecommerce peer-to-peer video platform, has been accepted into the Managed Growth Portfolio within the Microsoft One Commercial Partner (OCP) program. Managed Growth Portfolio status provides an elite group of global independent software vendors with access to additional support resources to fully leverage the Microsoft partner ecosystem which includes intensive joint sales, support and go-to-market initiatives.
The Managed Growth Portfolio within the Microsoft One Commercial Partner program consists of promising companies with the potential to drive substantial growth of the Microsoft Azure cloud platform. Indi has shifted significant portions of its enterprise-grade solution, which focuses on user-generated video content, to Microsoft Azure in response to retail clients’ preferences and the scale and breadth of capabilities available on Microsoft Azure. Indi enterprise and mid-market clients are expected to encourage millions of their customers to upload and share their content through the Microsoft Azure-hosted Indi platform.
“We are very proud to have been selected as a Microsoft One Commercial Partner Managed Growth Portfolio partner as an expression of confidence in the role Indi can play in the growth and success of Microsoft Azure,” said Indi CEO Neel Grover. “In addition, we believe the ability to tap in to Microsoft’s global sales force through the Microsoft One Commercial Partner Co-Sell program will provide us with invaluable reach and credibility in the market. We look forward to extending our capabilities on to Microsoft Dynamics through a native integration for even more comprehensive and seamless engagement solutions for our customers.”
Indi had previously attained “Co-Sell Ready” status with Microsoft, a prerequisite for being invited into the Managed Growth Portfolio. Gaining that designation entailed a thorough Microsoft review process that included submitting customer references that demonstrate successful projects and meet a performance commitment in addition to passing sales and technology assessments.
“Microsoft is powered by its partners who serve as an inspiration for us as an organization alongside generating a substantial portion of our commercial revenue,” says Gavriella Schuster, Corporate Vice President, One Commercial Partner at Microsoft. “We believe Indi will provide a significant ecosystem contribution by providing customers with the tools they need to adapt to the fast-changing digital marketing landscape in the years to come.”
Indi Engage is a SaaS platform that enables customers and employees who are the best and most authentic influencers to drive awareness and become a virtual sales force by sharing their experience with the brand in the form of user-generated video and photo product testimonials directly uploaded on the brand’s site or in its app. It also includes deeper brand ambassador programs with commissions and rewards for driving performance-based sales as well as robust content management and data analytics.
For information on the Indi solution, visit http://www.indi.com.
About Indi Engage
Indi Engage is a peer-to-peer, video and photo UGC commerce platform that engages a brand’s customers, employees & influencers to drive authentic awareness and sales to a brand’s website. Indi’s product page Customer Video Testimonials have been proven to drive significantly higher conversion than text reviews, Brand Advocate Programs help leverage existing customers and associates to become your greatest sales force while Indi’s Influencer Storefronts allow for influencer content to persist on your website. http://www.indi.com/brands