NEWPORT BEACH, Calif. (October 8, 2021) – Indi, a leading innovator in digital commerce solutions for individuals and groups of individuals, today announced its partnership with INFLCR (Influencer), the leading platform for athlete brand building. The strategic partnership provides NCAA athletes compliance guarantee while earning income under the new Name, Image and Likeness (NIL) laws for collegiate athletes.
INFLCR is a software service platform specializing in storing, tracking and delivering NCAA athlete compliant content to chosen social media platforms. The INFLCR software pre-approves and tracks content sanctioned to download and share directly with a chose
n social network. NCAA athletes can rely on the software to serve up a personalized gallery of content, giving student-athletes a compliant-ready and convenient way to monetize their talents while building their own brand and image.
The Indi platform is a creator monetization app with six different money making features rolled into one experience. Athletes can earn commissions from product recommendations, create and sell on-demand video content, respond to personalized shoutout requests, share tutorials or one-on-one advice and stream live content with direct fan engagement. The partnership offers a simple, streamlined method for athletes to monetize from the latest creator tools while enabling athletes to engage directly with fans and followers and be NCAA compliant.
Indi gives athletes complete control of their storefront that they build and the content they post. This allows athletes to capitalize on NIL exposure through their on-demand content within Indis social commerce exchange platform. With athletes growing opportunities for brand creation and control of visibility, the key to success for these athletes will be access and assurance to the best content resources. Together, INFLCR and Indi provide the ideal technology platform.
“This valuable partnership provides any athlete a turnkey experience to begin making money immediately,” said Shikha Uberoi Bajpai, President of Indi. “The end goal is to empower all NCAA athletes who have been given the opportunity to control their NIL, to monetize in any manner they choose, on their terms, and responsibly. This monumental change will give college athletes equity in their name, drive organic brand building and unlock future opportunities.”
“We have over 54,000 active athlete users on the INFLCR app, eager to use social platforms to build their own brand, interact with fans and operate a compliant NIL business,” said Jim Cavale, Founder and Chief Executive Officer of INFLCR. “INFLCR has been methodically created to amplify an athletes name and likeness while giving the athlete complete control of their story. We are excited to work in conjunction with Indi to provide a seamless storytelling opportunity.
INFLCR is the leading content and compliance software platform for college athletic programs, educating and preparing staff and student-athletes for new opportunities and guidelines from current NIL legislation, all powered by best-in-class content delivery via the INFLCR mobile app. INFLCR works with more than 2,900 collegiate and professional sports teams with a network of over 54,000 active athlete users.
With flagship new products like the Compliance Exchange administrator dashboard and Storyteller Playbook video library, INFLCR enhances the student-athlete experience by offering a comprehensive solution for responsible brand-building on social media, as well as a fully compliant path to external commercial activity from NIL.